Jo Malone London

30 June 2017

Jo Malone perfume
I can’t leave the house without spritzing on some perfume. I think it's a habit I have picked up from growing up around my mama and nana - they always wear perfume. I have memories of sneaking in to both of their bedrooms when I was younger and smelling their perfumes in the gorgeous bottles on their dressing tables. 

When it comes to the scent of a perfume, I’m all for summery fragrances. Up until recently I would choose between a couple of the Marc by Marc Jacobs ‘Daisy’ scents. In the run-up to my wedding day, I decided I wanted to try a new scent - one that would remind me of the day and give me happy memories when I wear it. 

I paid a little visit to my local Jo Malone London store, and had a little sniff of all their fragrances. Founded by beautician Jo Malone, hers was one of the early niche perfume houses that transitioned from being a small start-up, which she operated out of her own kitchen, to having boutiques all over the world after Estee Lauder Companies acquired the brand.

The brand itself never really screams and shouts about new launches - although the parties they throw for the press and bloggers are something I dream of! (Take a look at their Instagram and you’ll understand) Their products are off the scale beautiful, and being someone that seems to love a bit of monochrome, you can see why this brand caught my eye… 
Jo Malone perfume
I went with their “English Pear & Freesia” scent. It’s perfect for me as I don’t like fragrances that are too in ya face. Light and fresh is my jam, and this scent is flowery yet fresh, leaving you feeling like you’re bathing in a sea of pear drops and freesias. Dreamy…

It’s light, chic and has a strong staying power. I recently purchased my 3rd bottle whilst on a work trip (the perks of traveling frequently - duty free shopping!) and I get compliments every time I wear it. Plus, it brings back memories of my wedding day, awwww. 

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