Finery London Edit

Finery London Edit by What Laura did Next

You may remember I posted about this gorgeous brand last year. Finery London is an online womenswear brand with the aim to put the excitement back into shopping. 

Founded by a group of power women in the fashion industry (ex ASOS and Topshop), the brand is offering luxe fabrics and chic cuts at VERY affordable price points.

This brand is right up my street, and I suggest (if you haven't already clicked on any of the link s above) you should stop what you're doing, and take a peek right now.

For the people out there who still like to try before they buy - you can now get a select few pieces in Selfridges, and I did spy it in John Lewis in Birmingham the other week.

Otherwise, click here to check out the full collection.